Got an Idea for a Toy? Toymakers Want to Hear From You.Companies like Lego and Mattel have divisions that seek out design concepts directly from collectors and other highly dedicated fan bases.
Source: Got an Idea for a Toy? Toymakers Want to Hear From You. (https://www.nytimes.com/2024/05/04/business/toys-direct-to-consumer-sales-ideas.html)