Why are politicians acting like influencers?Vivek Ramaswamy's shirtless workouts and rap covers helped him build a beachhead in the 2024 campaign. Is his content-focused strategy a replicable playbook for future candidates?
Source: Why are politicians acting like influencers? (https://www.politico.com/news/2023/11/20/2024-candidates-social-influencers-00128098)