Black Friday and Cyber Monday Shopping Exceeds Industry EstimatesAn estimated 197 million people shopped from Black Friday to Cyber Monday, the National Retail Federation said, fewer than last year but surpassing the group's expectations.
Source: Black Friday and Cyber Monday Shopping Exceeds Industry Estimates (https://www.nytimes.com/2024/12/03/business/black-friday-cyber-monday-shopping.html)